Looka uses artificial intelligence to help you put together your logo piece by piece, according to your industry, color preferences and the icons you’d like to include (there’s a huge theme-based library). They ask you to choose five logos that you like from a long list and use those aesthetics to generate your logo. It’s not a pre-generated design either - LogoJoy’s AI technology allows infinite permutations of its different elements to construct unique logos each time.
Looka has more premium fonts and a massive selection of icons and graphics that far surpasses competitors, allowing you to create personalized combinations of different elements to represent your company.
Looka 'soutput includes many design options to scroll through, all of which you can edit before making a payment. Change the icon used, the colors, fonts, borders and more.
Once you’ve paid for your logo, you’ll have access to different file types - but keep in mind that the basic plan only gets you one file, so you’ll have to upgrade for the rest. Those include PNG files, SVG and EPS files that allow you to resize your logo without compromising image quality, a black and white logo and files with colored and transparent backgrounds for maximum versatility.
Another perk is that upon purchase Looka gives you copyright ownership of your logo. No legal issues in sight, they’ve got you covered for any kind of commercial or non-commercial usage.
Looka's more high-end plan offers access to a designer, although it’s important to note that the designer’s role is to tweak your generated logo rather than create one from scratch as with other services.